Set Up Prompts
Prompts are the foundation of Texta. If the prompt set is weak, every downstream metric becomes noisy.Prompt principles
- Write prompts as natural questions users ask AI tools.
- Track intent, not isolated keywords.
- Keep wording stable when measuring trends over time.
Prompt lifecycle in Texta
- Active: included in tracking and dashboards.
- Suggested: generated recommendations you can accept.
- Inactive: archived prompts that no longer run.
How to create prompts
Option 1: Add manually
- Open Prompts.
- Click Add Prompt.
- Enter question text and optional topic.
- Save as active.
Option 2: Use suggested prompts
- Open Prompts → Suggested.
- Review suggested items by topic.
- Accept only prompts that match your positioning.
What makes a strong prompt
- Includes a clear use case.
- Targets a specific buyer context.
- Avoids brand-stuffing and forced phrasing.
- “What is the best AI visibility tool for SaaS marketing teams?”
- “How can I improve brand mentions in ChatGPT and Gemini?”
- “Which tools track competitor visibility in AI answers?”
Topic strategy
- Create topics before scaling prompt volume.
- Keep topic names business-readable.
- Use one primary topic per prompt when possible.
Prompt maintenance checklist
- Weekly: add new prompt ideas from GTM conversations.
- Monthly: archive stale prompts with no strategic value.
- Quarterly: rebalance by funnel stage and product focus.
Common mistakes
- Too many near-duplicate prompts.
- Prompts that are too broad to benchmark.
- Constant wording changes that break trend continuity.